“I lead and developed several brands and experiences for the Natural History Museum as Senior Art Director. The goal was always to celebrate the institutional commitment to ‘Inspiring Wonder and Curiosity’.”
The Butterfly Pavilion is an annual exhibition with over 40 butterflies within an open air pavilion. OOH banners were designed to celebrate the sense of wonder and discovery of a truly immersive experience. I worked with a photographer capturing all specimens in the exhibition for a double sided poster and mailer, also available on site to serve as a visitor’s guide for identification and momento.
Image campaign for summer activities in outdoor Gardens at the NHM.
Branding and environmental graphics for the NHM Cafe which served as a gateway to the newly opened Nature Garden.